Unlike behavioral data, contextual targeting has minimal reliance on personal information. This makes it a safe and preferable system for most companies that need to follow regulations. Contextual ads increase purchases significantly since they are effective for specific types of content.
We address your target group specifically – thanks to the latest technology from advertising. The focus is on efficient and target group-specific management of your media budget. Performance Marketing at its best!
The number of inquiries in search engines increases from year to year – and with them the importance of Search Engine Advertising (SEA). With targeted advertising, your offer appears exactly when potential customers are looking for you.
The most important search engine on the web is still Google. With Google Ads – formerly Google Adwords, but in 2018 AdWords was renamed Google Ads – your visibility in Google search is increased, which ultimately leads to more traffic to your landing page. So when potential customers search for a product or service on Google, your Google Ads ad will ideally appear exactly where you belong: at the top.